In the winter of 2013, we started testing one of our signature insulated products, the PrimaDown Standard Hooded Jacket.
There is a time and place for both synthetic and down insulations. We have built many garments with each of these insulations for a variety of different uses in the past. So what would happen if you mixed them together? The result - PrimaLoft Gold Insulation Down Blend. It dries 4X faster then classic Down Feathers, maintains 95% of its heat retention, while still being lightweight and packable. PrimaDown is the insulation we chose for the Standard Hooded Jacket.
To test the jacket, we sent it to 80 people ranging from locals to guides to straight up mountain people (above). Some loved it, some lived in it and a few did both.