A true thing of beauty, my new Mountain Standard hat is an instant classic (although my wife complains because I never take it off). I've already received rave reviews from jealous co-workers, dying to know where I got it. Naturally I sent links to all interested parties, so I'm looking forward to receiving a fat commission check from you guys :-) All joking aside, the "flat bill" doesn't have to remain flat forever. It can be easily rounded for a more modern look. And of course the Mountain Standard logo with its double meaning is unparalleled in the history of logos. In a word, it's all good!